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The Hermès Code: Five Business Rules From the Brand That Never Needed to Explain Itself

The Alun Hill Business Code

The Hermès Code: Five Business Rules From the Brand That Never Needed to Explain Itself

Alun Hill

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YouTube Is Turning Into a $250K Income Opportunity — If You Understand How the Money Actually Works

Marketing

YouTube Is Turning Into a $250K Income Opportunity — If You Understand How the Money Actually Works

Alun Hill

•

The Goyard Code: Five Business Rules From the Brand That Refuses to Come to You

The Alun Hill Business Code

The Goyard Code: Five Business Rules From the Brand That Refuses to Come to You

Alun Hill

•

The Coca-Cola Code: Five Business Rules That Built a $260 Billion Brand on a Single Recipe

The Alun Hill Business Code

The Coca-Cola Code: Five Business Rules That Built a $260 Billion Brand on a Single Recipe

Alun Hill

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The Subject Line Is the Sale — A Complete Rethinking of Email Marketing

Emails

The Subject Line Is the Sale — A Complete Rethinking of Email Marketing

Alun Hill

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The Apple Retail Code: Five Business Rules From the Store That Turned Shopping Into Theatre

The Alun Hill Business Code

The Apple Retail Code: Five Business Rules From the Store That Turned Shopping Into Theatre

Alun Hill

•

The Burnout Equation: How Much Social Content Is Actually Enough

Social Media

The Burnout Equation: How Much Social Content Is Actually Enough

Alun Hill

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The Amazon Code: How Jeff Bezos Built the Company That Captured Everyday Commerce

The Alun Hill Business Code

The Amazon Code: How Jeff Bezos Built the Company That Captured Everyday Commerce

Alun Hill

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The Double Opt-In Isn't a Hurdle. It's a Conversion Tool.

Marketing

The Double Opt-In Isn't a Hurdle. It's a Conversion Tool.

Alun Hill

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YouTube Auto-Dubbing Now Works in 27 Languages — Your Global Audience Is Ready

AI

YouTube Auto-Dubbing Now Works in 27 Languages — Your Global Audience Is Ready

Alun Hill

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How to Write About Your Newsletter on Social Without Sounding Desperate

Social Media

How to Write About Your Newsletter on Social Without Sounding Desperate

Alun Hill

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Stop Writing Emails. Start Showing Them.

Marketing

Stop Writing Emails. Start Showing Them.

Alun Hill

•

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Newsletter For The Real Entrepreneur

Business journalism from a 40-year BBC and CNN veteran.

Real interviews with real founders. Deep dives into companies worth understanding.

No hype, no franchise listings - just well-reported writing about the people who build things.

Alun Hill

Forty years of journalism. Now turned on the business world. Real entrepreneurs, real stories — by Alun Hill.

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